{"id":27374,"date":"2021-03-23T12:10:21","date_gmt":"2021-03-23T11:10:21","guid":{"rendered":"https:\/\/www.monempresarial.com\/?p=27374"},"modified":"2025-06-06T10:04:40","modified_gmt":"2025-06-06T08:04:40","slug":"aprofita-les-oportunitats-del-no-coding","status":"publish","type":"post","link":"https:\/\/www.monempresarial.com\/ca\/2021\/03\/23\/aprofita-les-oportunitats-del-no-coding\/","title":{"rendered":"Aprofita les oportunitats del no-coding"},"content":{"rendered":"<p><span style=\"color: #000000;\"><strong>L&#8217;\u00faltima ruptura tecnol\u00f2gica ja \u00e9s aqu\u00ed: el <em>no-coding<\/em> (o <em>no-code<\/em>, literalment &#8220;sense codi&#8221;) permet a qualsevol persona crear <em>apps<\/em> d&#8217;alt nivell connectant entre si funcions l\u00f2giques com si fossin peces de mecano. \u00c9s a dir: sense escriure ni una sola l\u00ednia de codi.<\/strong><\/span><\/p>\n<h4><span style=\"color: #663300; font-weight: bold; text-transform: uppercase;\"><strong>S\u00e9bas<span style=\"color: #663300;\">tien B<\/span>auer<\/strong>. <\/span><strong>Professor de programes d\u2019emprenedoria a TBS Business School a Barcelona, UAB i UIC.<\/strong><\/h4>\n<hr style=\"color: #b72126;\" \/>\n<p>Algunes eines ja s\u00f3n molt conegudes, com les que permeten crear una web <em>responsive<\/em> acoblant blocs (Google Sites, Strikingly o Squarespace). D&#8217;altres, tan simples com potents, connecten entre elles les nostres aplicacions favorites. Zapier o IFTT, per anomenar-ne dues, afegeixen autom\u00e0ticament a la teva base de dades els <em>leads<\/em> nous que apareixen en cadascuna de les teves xarxes socials i t&#8217;avisa mitjan\u00e7ant un correu electr\u00f2nic.<\/p>\n<p>Finalment, hi ha plataformes que permeten crear <em>apps<\/em> senceres des de zero i fins a la seva publicaci\u00f3 i venda: des de la senzilla i elegant Glide, que transforma qualsevol full de c\u00e0lcul en una aplicaci\u00f3 per a <em>smartphones<\/em>, fins a la complet\u00edssima Bubble. Aix\u00f2 sense comptar les plataformes especialitzades en m\u00e0rqueting, com Mailchimp, o en <em>e-commerce<\/em>, com Shopify.<\/p>\n<p>La <em>startup<\/em> Stop-Waste, creada per tres joves emprenedors de Barcelona, \u00e9s un exemple de com aconseguir les primeres vendes en un mercat nou, en menys de dos mesos i sense pressupost, fent un \u00fas intensiu d&#8217;aquestes eines per a:<strong>\u00a0<\/strong><\/p>\n<ol>\n<li><span style=\"color: #663300;\"><strong>Acumular assajos i errors<\/strong>.<\/span> Van crear molt r\u00e0pidament un web d&#8217;<em>e<\/em>&#8211;<em>commerce<\/em> i campanyes de promoci\u00f3 amb les versions gratu\u00eftes de Shopify i Mailchimp, van mesurar els resultats amb Google Analytics i, cada vegada que alguna cosa no funcionava, van fer petits ajustos, fins a trobar la f\u00f3rmula.<\/li>\n<li><span style=\"color: #663300;\"><strong>Automatizar tasques<\/strong>:<\/span> com l&#8217;enviament de correus electr\u00f2nics, el seguiment de reunions i decisions, i la gesti\u00f3 del seu petit estoc i cat\u00e0leg de productes. Aix\u00f2 els va permetre llan\u00e7ar la seva <em>startup<\/em> alhora que acabaven els seus estudis.<\/li>\n<\/ol>\n<h4 style=\"text-align: center;\"><span style=\"color: #602d11;\"><strong>En els anteriors articles d&#8217;aquesta s\u00e8rie sobre com emprendre en la incertesa remarcava la import\u00e0ncia d&#8217;escoltar el teu mercat i com es pot testejar la viabilitat d&#8217;una idea de negoci. Doncs b\u00e9, les eines sense codi permeten fer aix\u00f2 de manera precisa i professional, encara que no tinguem coneixements inform\u00e0tics, sense diners i, fins i tot, amb molt poc temps.<\/strong><br \/>\n<strong>I \u00e9s que posen a l&#8217;abast de qualsevol de nosaltres una pot\u00e8ncia tecnol\u00f2gica superior a la que es va usar per enviar el primer home a la Lluna. Per la qual cosa, no resulta gaire arriscat vaticinar que la disrupci\u00f3 de la vella empresa industrial se seguir\u00e0 accelerant.<\/strong><br \/>\n<\/span><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;\u00faltima ruptura tecnol\u00f2gica ja \u00e9s aqu\u00ed: el no-coding (o no-code, literalment &#8220;sense codi&#8221;) permet a qualsevol persona crear apps d&#8217;alt nivell connectant entre si funcions l\u00f2giques com si fossin peces de mecano. \u00c9s a dir: sense escriure ni una sola l\u00ednia de codi.<\/p>\n","protected":false},"author":70,"featured_media":27375,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"mc4wp_mailchimp_campaign":[],"jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"0","show_post_reading_time":"1","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"0","show_popup_post":"1","number_popup_post":"2","show_author_box":"1","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-715","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"1","sponsored_post_label":"Patrocinat per","sponsored_post_name":"Consorci Zona Franca Barcelona","sponsored_post_url":"https:\/\/zfbarcelona.es\/ca\/","sponsored_post_logo_enable":"1","sponsored_post_logo":"40377","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"10826","hide":""}},"categories":[10820,10826,10819,37,42],"tags":[706,4476,8440,8441,8442],"_links":{"self":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/27374"}],"collection":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/comments?post=27374"}],"version-history":[{"count":6,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/27374\/revisions"}],"predecessor-version":[{"id":46111,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/27374\/revisions\/46111"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/media\/27375"}],"wp:attachment":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/media?parent=27374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/categories?post=27374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/tags?post=27374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}