{"id":41232,"date":"2023-04-27T09:00:22","date_gmt":"2023-04-27T07:00:22","guid":{"rendered":"https:\/\/www.monempresarial.com\/?p=41232"},"modified":"2025-09-24T10:42:25","modified_gmt":"2025-09-24T08:42:25","slug":"el-management-by-love-del-segle-xxi","status":"publish","type":"post","link":"https:\/\/www.monempresarial.com\/ca\/2023\/04\/27\/el-management-by-love-del-segle-xxi\/","title":{"rendered":"El management (by love) del segle XXI"},"content":{"rendered":"

Cada revoluci\u00f3 industrial i els m\u00e8todes de la gesti\u00f3 de les empreses han conegut l\u2019auge del management by, by objectives, by values<\/em> i by results,<\/em> aquest darrer un dels m\u00e9s aplicats. <\/span><\/strong><\/p>\n

JOS\u00c9 M\u00aa \u00c1LVAREZ DE LARA MOREL.\u00a0Professor d\u2019Ind\u00fastries Culturals i Creatives d\u2019Esade.<\/span><\/span><\/strong><\/h4>\n
\n

Tots aquests m\u00e8todes de gesti\u00f3 s\u00f3n transaccionals per tal de millorar la productivitat, l\u2019efici\u00e8ncia i la rendibilitat, aix\u00ed com els intercanvis de valor entre les diferents parts interessades.<\/p>\n

El m\u00e8tode desenvolupat per Robert Kaplan, el Balanced Score Card, en qu\u00e8 la perspectiva interna t\u00e9 en compte els factors humans, va suposar un pas important. I t\u00e9 lloc un canvi fonamental: m\u00e8todes transaccionals col\u00b7laborant amb m\u00e8todes transformacionals impulsats per la revoluci\u00f3 de la consci\u00e8ncia.<\/p>\n

La revoluci\u00f3 de la consci\u00e8ncia sorgeix amb una visibilitat cada vegada m\u00e9s gran en la recerca d\u2019assolir la felicitat, el benestar i la creaci\u00f3 de valor econ\u00f2mic, intel\u00b7lectual i social.<\/p>\n

El management by love neix de l\u2019ess\u00e8ncia de l\u2019amor. L\u2019amor requereix comprom\u00eds, disciplina, vulnerabilitat, claredat i triar estimar quan seria m\u00e9s f\u00e0cil rec\u00f3rrer a la por i al control, i als models de gesti\u00f3.<\/p>\n

El management by love utilitza elements de diferents models de gesti\u00f3 i es basa en la llibertat, el goig i l\u2019abund\u00e0ncia com a for\u00e7a motriu per a la creaci\u00f3 de valor. Es tracta que les persones siguin el millor que puguin i treguin el millor d\u2019elles mateixes per crear valor per al tot i les seves parts.<\/p>\n

El management by love serveix al benestar i a la inclusi\u00f3 en permetre i alliberar les persones perqu\u00e8 donin el millor d\u2019elles mateixes i treguin el millor dels altres. La nova generaci\u00f3 de treballadors exigeix aquest enfocament.<\/p>\n

El sector cultural \u00e9s un exemple del management by love per la relaci\u00f3 de l\u2019organitzaci\u00f3 amb l\u2019art, els autors, el teatre, les pel\u00b7l\u00edcules, la m\u00fasica i la moda. Mercadona tamb\u00e9 suposa un exemple de management by love desvelant el seu projecte de coinnovaci\u00f3.<\/p>\n

El `management\u00b4 by love no descarta les eines generades per les revolucions industrials i les teories de la gesti\u00f3 anteriors, sin\u00f3 que en fa un \u00fas millor.<\/strong><\/span><\/h4>\n","protected":false},"excerpt":{"rendered":"

Cada revoluci\u00f3 industrial i els m\u00e8todes de la gesti\u00f3 de les empreses han conegut l\u2019auge del management by, by objectives, by values i by results, aquest darrer un dels m\u00e9s aplicats.<\/p>\n","protected":false},"author":82,"featured_media":41235,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"mc4wp_mailchimp_campaign":[],"jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"0","show_post_reading_time":"1","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"0","show_popup_post":"1","number_popup_post":"2","show_author_box":"1","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-715","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"10830","hide":""}},"categories":[10830,10817],"tags":[178,196,619],"_links":{"self":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/41232"}],"collection":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/comments?post=41232"}],"version-history":[{"count":5,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/41232\/revisions"}],"predecessor-version":[{"id":47501,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/posts\/41232\/revisions\/47501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/media\/41235"}],"wp:attachment":[{"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/media?parent=41232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/categories?post=41232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.monempresarial.com\/ca\/wp-json\/wp\/v2\/tags?post=41232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}